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Jan 31 - Juelz Santana Lands High Profile Nike Cameo, Lil Wayne Collabo Album

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  • Jan 31 - Juelz Santana Lands High Profile Nike Cameo, Lil Wayne Collabo Album

    Rapper Juelz Santana was recently tapped to be featured in Nike's new marketing campaign, "The Second Coming: Our Game, Our Time,” which features NBA basketball stars LeBron James, Kobe Bryant, Steve Nash, Amare Stoudemire, Rasheed Wallace, Jermaine O’Neal, Tony Parker, Paul Pierce, Shawn Marion, and Chris Paul.

    The new :60 second montage was produced by Nike, Wieden & Kennedy and acclaimed music video director Dave Meyer.

    Dipset member Juelz Santana and super producer Just Blaze provided the soundtrack for the commercial, which debuted last week in major markets across the country.

    "The commercial is so powerful without no music behind it, I kinda had an idea once they told me what they wanted, they said 'Juelz we just want you to do you but we want you to make that power'" Santana revealed to AllHipHop.com. "And that's what Dipset and juelz santana is known for, just making powerful music. It wasn't hard. I sent them the first version. It was Nike, there were a couple of things I couldn't say and I had to take out, but other than that, they loved it, they loved the energy and they loved the feel behind the song.

    On Jan. 29, Nike celebrated the new ad campaign at Niketown New York, where Juelz and Kobe Bryant were on hand to speak to local high school students and basketball fans about the importance of hard work to achieve greatness in sports.

    While Bryant unveiled his newest signature basketball shoe from Nike – the Zoom Kobe II, Santana revealed details about his upcoming album with Cash Money Records' star artist, Lil' Wayne.

    The collaboration, titled I Can't Feel My Face, is finished, according to Santana.

    Santana, who is from the Bronx, said that a recently leaked mixtape was just a taste of what he had in store with Lil Wayne, who hails from New Orleans.

    "That's done, everybody who thinks that not happening, we did a mixtape, and the mixtape leaked," Santana told AllHipHop.com. "We did the tour together and we got over 40 records, so that's definitely going down."

    Santana said the two would select the best of the songs they recorded to produce I Can't Feel My Face, which is due in stores this year.

    "It's something that's never been done before, a dude from the north and a dude from the south, especially with the south being so hot, and me being one of the hottest dudes in the north," Santana boasted. "We just gonna let the music talk. Me and Weezy just put out a single 'Black Republicans.' We Black Democrats running those Black Republicans out of office."

    Santana is putting the finishing touches on the follow up to his hit album What the Game's Been Missing, which is certified platinum.

    The album, Santana's third, is titled Born To Lose, Built to Win (The Reagan Era).

    Santana explained that the album's title is reference to the time Ronald Reagan served as President of the United States (1981–1989), which is also the time period crack cocaine hit the streets of inner cities in the country like a plague.

    "The Reagan era was the biggest crack era ever and I feel like I am human crack in the flesh. When I say that I don't want people to confuse it. My music is so potent, you get addicted to it."

    Santana said that he would be finished Born To Lose, Built to Win (The Reagan Era) and would turn it in to Def Jam, Santana's recording home.

    SOURCE

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    Commercial here ..

    Last edited by Mano; 01-31-2007, 09:33 AM.
    Originally posted by midwestwitch
    If I were to find out it was you would be responsible for a teenage boy losing every ounce of a social life, cell phone, gaming consoles etc until he graduated high school and left for college.

  • #2
    Royce > Juelz Santana

    thats for mano
    Originally posted by CWCooper810
    I can be called a "stan" or what not, I even have a backwards E tattooed on my back.

    Comment


    • #3
      Juelz > Detroit rappers ..

      Jim Jones > Royce ..
      Originally posted by midwestwitch
      If I were to find out it was you would be responsible for a teenage boy losing every ounce of a social life, cell phone, gaming consoles etc until he graduated high school and left for college.

      Comment


      • #4
        ^^^

        Every rapper in my sig from the D shits on Dipset. Jim Jones was on blade icewoods last cd.
        Originally posted by CWCooper810
        I can be called a "stan" or what not, I even have a backwards E tattooed on my back.

        Comment


        • #5
          Can't wait for Santana's next solo... i really like his style.. but i thought he was from Harlem not the Bronx
          Da 'Cuse is in da house!!!!!!!

          Comment


          • #6
            Why does Weezy always do collabos with shitty rappers like Baby and Santana. Atleast hopefully the production will be tight.
            Picked the rock from a pebble Peddled rock before I met you Peddle bikes got my nephews Pedal bikes because they special
            - Jay-Z

            Comment


            • #7
              Originally posted by red rum View Post
              Jim Jones was on blade icewoods last cd.
              Word. Blade Icewood got murdered on his own shit (no pun intended) ..
              Originally posted by midwestwitch
              If I were to find out it was you would be responsible for a teenage boy losing every ounce of a social life, cell phone, gaming consoles etc until he graduated high school and left for college.

              Comment


              • #8
                santana and jim both doin big things now.The haters gettin fustrated.

                Comment


                • #9
                  Originally posted by JollyGreenGiant View Post
                  Why does Weezy always do collabos with shitty rappers like Baby and Santana. Atleast hopefully the production will be tight.
                  do you know how many times santana has outshined weezy on their tracks? too many people sleepin on santana. yall need to go listen to his back like cook crack mixtapes and get a wake up call.

                  Comment


                  • #10
                    Originally posted by Manuel View Post
                    Word. Blade Icewood got murdered on his own shit (no pun intended) ..

                    lmao. and [email protected] the gif

                    juelz is a beast, anyone got a cdq of that song?

                    Comment


                    • #11
                      jim jones is utter garbage
                      I'm not complacent but got no regrets, few hatin people wanna see me regress, deep breath, life is too short for me to be stressed

                      Comment


                      • #12
                        Originally posted by Manuel View Post
                        Juelz > Detroit rappers ..
                        Jim Jones > Royce ..
                        you can't be serious Manuel

                        Comment


                        • #13
                          LOL @ the fairy who said Weezy > Juelz
                          Check out my beats...FROM 3 YEARS AGO
                          http://www.soundclick.com/hysro

                          lame. new soon.

                          Comment


                          • #14
                            is that eminem nike ad with jennifer aniston gonna happen

                            Comment


                            • #15
                              Detroit rappers are fucking garbage

                              Comment

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